Exceptionally Engaging Experiences
By bringing the physical showroom experience online, SpinCar is transforming the vehicle shopping journey for both buyers and sellers. Our suite of digital merchandising solutions enables sellers of every size and type to engage, immerse, educate and nurture relationships with prospective buyers, driving increased lead conversion and sales. By showcasing vehicles and key features with rich, OEM-endorsed multimedia content, dealers can differentiate their inventory and increase value, moving the conversation beyond price. And by generating and activating an entirely new set of proprietary first-party behavioral data, SpinCar is helping auto dealers around the world sell more vehicles and generate higher margins.
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360 ° WALKAROUNDS®
Transform static VDPs into immersive, interactive experiences that build shopper trust
Help shoppers fall in love by enabling them to explore every aspect of a vehicle from any angle, anytime, anywhere. Put shoppers in complete control with interactive and immersive vehicle exploration. And with Impel’s Capture App, dealers can capture 360° exterior walkarounds, interior panoramic video and 64 still images in under five minutes. It’s the competitive advantage that thousands of dealers use to keep shoppers on their site longer.
FEATURE TOUR®
A revolutionary way to showcase each vehicle’s most valuable features
Today’s technically advanced vehicles are filled with features that are difficult to explain. And long lists and descriptions do little to help shoppers feel more informed. Feature Tour addresses this challenge by bringing carefully crafted videos, images and explainer content to your VDPs, showcasing vehicle features in easy-to-understand ways based on each shopper’s specific preferences. By educating consumers with rich, OEM-endorsed multimedia content, retailers can differentiate their inventory and increase margins. And because we track what features each user looks at, your sales team has the insights they need to provide truly personalized follow-up.
F&I ADVANTAGE™
Transforming the way F&I products are sold
F&I products are critical to retailer profitability, but the process often leaves vehicle buyers feeling confused, pressured and dissatisfied. With F&I Advantage, retailers can build awareness and interest with consumers before they ever set foot in the showroom. By introducing and showcasing value-added warranty and protection plans directly on your website VDPs, retailers can educate shoppers on the need for supplemental insurance or extended warranties much earlier in the process. F&I Advantage is tailored to the products offered by your dealership and can be customized for every vehicle type in your inventory.
VIDEO TOUR™
The most cost-effective way to add full-motion video walkarounds to your VDPs
Online consumers have come to expect high-quality, multimedia experiences. That’s why we created the industry’s most cost-effective, programmatic solution for full-motion video merchandising. Retailers can easily create professional-quality interior and exterior videos with voiceovers highlighting key vehicle features and options. The videos are automatically generated from your existing inventory data feeds and 360° WalkArounds so no additional tools or image capture are needed. Videos are live on your site within 24 hours, optimized for SEO and syndicated to social media sites to drive more traffic to your website.
Shopper Intelligence
Understand prospective buyers in a whole new way
The key to success lies in identifying and addressing a customer’s unique needs. That’s easy in a dealership setting, but for interactions with online shoppers, a different approach is required. SpinCar’s Shopper Intelligence platform provides dealers with deep insights into shopper behavior before they arrive at the showroom, powered by first-party behavioral data that helps you convert shoppers into buyers. Real-time reports are delivered directly to sales reps in an easily digestible format and integrate seamlessly with retailer DMP and CRM platforms.